Lucy Mann – Medium

Lucy Mann
in
Small Spark Theory®

How to be a new business catalyst

Small Spark Theory Episode 58: Louisa Clarke & David Kean

2 min readNov 8, 2021

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How to be a new business catalyst

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Lucy Mann
in
Small Spark Theory®

How to lead an agency

Small Spark Theory@ Episode 57: Steve Parks

2 min readNov 8, 2021

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How to lead an agency

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Lucy Mann
in
Small Spark Theory®

Lessons from a new business leader

Small Spark Theory® Episode 56: Claire Humphris

2 min readSep 28, 2021

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Lessons from a new business leader

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Lucy Mann
in
Small Spark Theory®

How to scale your agency at speed

Small Spark Theory® Episode 55: Felix Velarde

2 min readAug 23, 2021

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How to scale your agency at speed

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Lucy Mann
in
Small Spark Theory®

New business not working? Here’s why…

As we look ahead to September and a new sales and marketing window, I’ve been reflecting on the challenges facing agency leaders who are…

5 min readAug 23, 2021

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New business not working? Here’s why…

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Lucy Mann
in
Small Spark Theory®

Five tips for overcoming adversity

As I write this at the end of July 2021, I feel a sense of cautious optimism. The agencies I talk to are largely busy, many are back in the…

3 min readJul 26, 2021

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Five tips for overcoming adversity

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Lucy Mann
in
Small Spark Theory®

Getting to the heart of client matters

Small Spark Theory® Episode 53: Jennifer Crowley

2 min readJul 21, 2021

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Getting to the heart of client matters

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Lucy Mann
in
Small Spark Theory®

Leadership, communication and the power of relationships

Small Spark Theory® Episode 54: Sarah Yeats

2 min readJul 21, 2021

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Leadership, communication and the power of relationships

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Lucy Mann
in
Small Spark Theory®

Five tips for understanding client context

Change is a constant. And change is also the key to unlocking more strategic conversations that can build greater advocacy with our…

4 min readJun 27, 2021

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Five tips for understanding client context

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Lucy Mann
in
Small Spark Theory®

Five tips for bringing in expertise

‘You just can’t mark your own homework.’ This was just one of the many great soundbites from my recent conversation with Andrew Southcott…

4 min readMay 23, 2021

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Five tips for bringing in expertise

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Lucy Mann

Lucy Mann

New business planning & mentoring for creative & digital agencies. @DBAHQ Expert Advisor, creator of Small Spark Theory® podcast www.smallsparktheory.com

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